YouTube has reportedly paid $100 million to bring a 100 new channels to YouTube. The Channels will all host original content and brings with it the star power of Hollywood. YouTube will be able to recover the money through Ad Sales it is said. The channels will include popular media from Reuters, the WSJ, Slate, The Onion, Ashton Kutcher, and Shaquille O'Neal. The advance has been laid out with these content creators and in the near future we can hope to see a lot more entertaining stuff on YouTube. According to reports many of these channels are likely to be launching next month and continuing through 2012. This will definitely increase viewership and not to mention ad spending dollars by companies seeking to get mileage out of it. YouTube has launched a lot of initiatives to help out original video content creators as more and more ad spending goes to videos. With all the tablet devices available it is only reasonable to assume that a lot of time is spent in consuming videos.
Via: LATimes
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